Welcome to the PAGES Magazine Blog

PAGES is a digital SEO magazine. We share stories, insights, and guides from SEO experts across the industry so you can learn from the best.

Turn Everyday Tasks Into Sustainable Website Traffic

•Basic SEO •SEO Strategy

With all the time and work that goes into good SEO, how do you find time for content creation? Content creation is a major component of successful SEO,…

eCommerce #Goals: Optimize Images for the New Online Shopper

•SEO Strategy

There is a tremendous opportunity for eCommerce brands to increase discovery, improve online shopper experiences, and generate additional revenue…

How Your Outreach Practices Should Change During and After a Pandemic

•Link Building •SEO Strategy

They shouldn't. 

Going into this year, who would have guessed what was to come. I don’t think I need to list out why 2020 has been wild. People and…

SEO vs PPC: Two Will Enter - Two Will Win

•SEO Strategy

The biggest question from a digital marketing perspective has always been: SEO vs. PPC, which one is better? Can they work together? Are they always…

SEO Maturity: How to Grow Search at Your Company

•SEO Strategy

It is a mistake to assume a company is knowledgeable, bought in, and motivated to execute search work simply because they have an SEO department or…

Content Optimization: Things Not Strings

•Advanced SEO •Content Marketing •Content Creation

Four Pillars of SEO

If you have watched any of my videos or webinars, you will have heard me speak about the four pillars of SEO that should be part of…

How to Make SEO Solve Your Paid Search Advertising Problems

•SEO Strategy

Imagine you’re getting ready in a hurry and accidentally put on two shoes from different pairs and don’t notice until you’re at the office. As long as…

Empathy and Persuasion: Tips for Successful Link Outreach

•Link Building •SEO Strategy

Link outreach is about two things: empathy and persuasion.

If you remember this simple fact, your outreach will be better than probably 80% of the…

An SEO Reporting Interview with Cyrus Shepard

•SEO Reporting

[PM] In a Whiteboard Friday earlier this year, you discussed SEO reporting and KPIs for SEO, such as “assisted conversions.” Could you share some more…

Search Immersion: Put Your Best Foot Forward

•Advanced SEO •SEO Strategy

Lack of buy-in. Failure to prioritize. Limited budget and resources. Low understanding of search. Corporate silos. All these and more are obstacles…