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PAGES is a digital SEO magazine. We share stories, insights, and guides from SEO experts across the industry so you can learn from the best.

Britt Hankins

Britt Hankins
Britt Hankins is a Supervisor on the Discoverability at VMLY&R. Britt digs into searcher behavior and works with other digital channels to analyze data, find insights and look at trends to aid in client content discoverability online – from websites to apps to online retailers. She’s worked on some of the world’s largest and most familiar household brands leading cross-functional teams across North America. She’s a collaborator, integrator and culture driver on every project she touches.

The Lost Art of Branded Queries

•Advanced SEO •SEO Strategy

Searches without a brand name, otherwise known as unbranded or non-brand searches, have been on the rise since 2016, according to MomentFeed.[1] Brand…