Do-It-Yourself Technical SEO Audit: A Beginner’s Guide to SEO Audits [Visual Guide / Infographic]


You’ve got a website and you think it’s time for an SEO audit — where do you start?

If you’re looking for help on how to conduct a basic SEO audit of your own website, this guide can set you on the right track.

Whether it’s your first time trying your hand at an audit of your own, or you’d just like a pretty cool poster to hang in your office, check out this visual guide that was featured in Issue #3 of PAGES.




Fill out the form below to get subscribed to PAGES and download the print-ready PDF of the poster. The file is ready to print an 18”x24” poster, an educational addition to your office art featuring the excellent design of A.J. Ogden.

Once you’re signed up, you’ll also receive PAGES in print each quarter and have access to the digital versions of our back issues instantly, all for free.


You might encounter a few items on this list that lead you to more questions. If you’re not sure how to tackle one of the tasks on this checklist, don’t worry. There are plenty of resources available that can help you accomplish the individual steps on this list.

Here are a few of our favorites:

Google Analytics for Beginners on Google Analytics Academy

Google Search Console Guide on Google Search Console Help

Mobile SEO Overview by Google Developers

Internal Links Guide in Moz’s SEO Learning Center

Taking On-Page Optimization to the Next Level by Charlie Williams

How to Optimize XML Sitemaps: 13 SEO Best Practices by Aleh Barysevich

Quick Tips for a Faster Page by Wes Marsh

Diagnosing and Fixing Errors with Hreflang by Andrew Dennis

Crawl Budget Considerations:

What Crawl Budget Means for Googlebot on the Google Webmaster Central Blog

Crawl Budget Explained on ContentKing

If you have any other technical SEO questions, drop them in Twitter and tag us: @pagesSEOmag.


Sloan Roseberry
Sloan Roseberry
Sloan Roseberry, former managing editor of PAGES magazine, and part of the content marketing team at Page One Power, now lives in the world of Intuit as a Content and Communication Strategist. You can follow her for the occasional tweet or connect with her on LinkedIn.