Welcome to the PAGES Magazine Blog

PAGES is a digital SEO magazine. We share stories, insights, and guides from SEO experts across the industry so you can learn from the best.

Empathy and Persuasion: Tips for Successful Link Outreach

•Link Building •SEO Strategy

Link outreach is about two things: empathy and persuasion.

If you remember this simple fact, your outreach will be better than probably 80% of the…

An SEO Reporting Interview with Cyrus Shepard

•SEO Reporting

[PM] In a Whiteboard Friday earlier this year, you discussed SEO reporting and KPIs for SEO, such as “assisted conversions.” Could you share some more…

Search Immersion: Put Your Best Foot Forward

•Advanced SEO •SEO Strategy

Lack of buy-in. Failure to prioritize. Limited budget and resources. Low understanding of search. Corporate silos. All these and more are obstacles…

SEO Reporting: Prove Your Value

•SEO Strategy

A common lamentation in the SEO world is that our stakeholders just “don’t get it.” They don’t understand what you do and why it’s valuable. They think…

Getting the Most from Google My Business in 2020

•Basic SEO •SEO Strategy

Local search is bigger than ever before. With the increasing number of “near me” searches on Google, we are still seeing continued growth in traffic…

The Importance of User Experience for SEOs

•Basic SEO •On-Page SEO

What is UX?

I Want Money — Lots and Lots of Money

•SEO Strategy

When I first began practicing SEO some 15 years ago, I thought the formula was pretty simple. Step one: Be good at SEO. Step two: Profit! Seems…

Let It Go: How To Embrace Automation And Get More Done

•Advanced SEO •SEO Strategy

This year, so far, has been the absolute worst. My 2020 started with a 6.4 earthquake, a countrywide blackout, and then this little thing called…

How to Design Your Content for Both User and Search

•Content Marketing •SEO Strategy •Content Creation

I wasn’t around for the SEO Dark Ages. I was still living in New York, trying to make it as a jazz musician. I wasn’t working in SEO when Google rolled…

Small Businesses Can't Afford (To Not Do) SEO

•Basic SEO •SEO Strategy

Selling to small businesses can be tough. Their budgets are generally tight and they usually want fast results. That means investing in SEO is…