Audience & Algorithms: How to Optimize Your Content Strategy for 2019

 According to a recent study by the Content Marketing Institute, 91 percent of B2B brands and 86 percent of B2C brands use content marketing.

Taking an SEO Road Trip: Part One

Some of you may not remember, but there was a time when using a foldable map was the only way to navigate on a road trip. I remember in every gas…

PAGES SEO Podcast | Episode #6: David Schulhof on Search Marketing at Universities

David Schulhof is the CEO of U.K.-based search marketing agency Red Hot Penny. In this interview, we discuss his work and passion to incorporate Search…

PAGES Issue #6 | Now Available

 Welcome back folks! We’re excited to be announcing Issue #6 of PAGES.

Maximizing Content Marketing Campaign Success With Link Reclamation: A Case Study

You know the score: you’ve spent hours (or even days) on your latest content marketing campaign. You’ve got a great idea which is backed by great data,…

Search in China: An Introduction to Baidu

While Google made headlines last year over Dragonfly, the search engine prototype said to be in development for Chinese markets, it should come as no…

SEO Mythbusting: Can Google Recognize All Phone Number Formats?

How do you know what you know about search engine optimization?

Google My Business, Local Packs, & Gym Class Heroes

 Picture this: it’s 8th grade gym class and you’ve been selected as dodgeball team captain. You’re up first to choose your teammates. You’re the new…

PAGES SEO Podcast | Episode #5: Kristen Vaughn on Integrating Social and SEO

In this episode of Between the Pages Podcast, we're speaking with Kristen Vaughn, Associate Director of Online Marketing at Ko Marketing.

She and I…