The Power of Link Intent

Building your business or blog online is all about getting into your audience’s head. Knowing what and how they think makes your job as a marketer that…

Taking an SEO Road Trip: Part One

Some of you may not remember, but there was a time when using a foldable map was the only way to navigate on a road trip. I remember in every gas…

Maximizing Content Marketing Campaign Success With Link Reclamation: A Case Study

You know the score: you’ve spent hours (or even days) on your latest content marketing campaign. You’ve got a great idea which is backed by great data,…

Search in China: An Introduction to Baidu

While Google made headlines last year over Dragonfly, the search engine prototype said to be in development for Chinese markets, it should come as no…

The Practical Beginner’s Link Building Toolkit

To a beginner, the world of link building might look like nothing but technical tutorials and bizarre buzzwords.

If you’ve been feeling overwhelmed and…

Promoting Undervalued and Forgotten Assets for Links

 Sometimes you invest in creating a linkable asset, but fail to strategically promote it — leaving value (and links) on the table.

Even the most…

Link Builder Spotlight: Katie Wiese

Katie Wiese is an adventurer, writer, world traveler, and link builder. If you’re hearing the old Sesame Street song, “One of those things is not like…